Entertainment on the Name of Ramzan Transmissions: A Content Analysis
Keywords:
Entertainment, Ramzan Transmission, Television Shows, Piyara Ramazan, Jeeway PakistanAbstract
Ramadan is indeed a blessed Holy month for the Muslim ummah, with daily fasting hours spanning between 11 and 18 hours. Throughout this fasting period, life rhythms and routines vary per country. During Ramadan, Pakistanis prefer to spend their time by watching television shows. The issue arises as people's thoughts turn to Ramadan. Perhaps even more than that, it is religion's use for entertainment that makes it a helpful tool in the corporate world. The media is thought to exacerbate perceptions of obesity and contribute to weight prejudice. On the basis of the material and profound analysis of Pakistani Ramadan transmissions named as Piyara Ramazan and Jeeway Pakistan and the second Ramadan transmission named as Shan-e-Ramazan and Jeeto Pakistan. It is seen that Pakistani public opinion on the Ramadan transmissions has been proven to have no simple dimensions compared with what is acceptable in ethical terms or not. Both of the transmission had three segments divided in suhoor , iftar and game segment with 29 episodes in total. On one hand, where they have segments discussing different Islamic topics, while on the other hand, they also make inappropriate activities not permissible in our standards and societies that the audiences believe. The Ramadan transmissions, which apparently look religious, at times, are nothing but a source of entertainment for the public. The TV channels are concerned more with the ratings and response of audience than the content or information being displayed. The platforms portray lifestyle that shows lack of integrity and somehow compels audience to perform activities in the name of games or entertainment. The lack of participation by the well-known Islamic scholars is unjustified. The platforms that can be used to educate public, to spread awareness among them, to provide a guiding light to youth, and to enlighten people about many aspects of our religion and to build a better society are merely used for futile activities that have no role in our betterment as a society.
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